Folding a pocket square shouldn’t be rocket science, but mastering a variety of options can take a bit of practice. Park & Bond are at it again with another instructional guide — that will be part of a series — on how to get your pocket squares just right.

The third instalment is all about mastering the casual nonchalance of The Puff. Below are some step by step images that will give you a pretty good visual of what it should look like from beginning to end.